Circular living in contrast to linear living is often geared to be more restorative and regenerative. The term “sustainable fashion” is quite a bit different from conventional fashion that is all about using up the environment profusely. However, this is an increasingly popular method of making clothing as it is based on an economic philosophy that is not only environmentally friendly but also financially beneficial. “Circular economy” is the new buzzword in the fashion industry and with good reason. It helps to create a market for new products and businesses, while at the same time helping the environment by using renewable resources instead of damaging them.
Living circular requires a careful scrutiny of all that we consume and remove. The way we assess the waste created by us throughout our lives is just a step into the concept.
Creating a circular economy means that resources are used up; recycled and reused, not wasted. By doing so, it allows for eco-friendly products, lowering manufacturing costs, and increasing efficiency thereby increasing the life of a product.
Fashion is one of the industries that benefits from this concept. It helps retailers sell their products, simultaneously making a profit. Plus, it helps cut down on waste as the end products would be much more eco-friendly.
With the global economic crisis taking hold of the world’s economies, many are looking for ways to reduce energy consumption and cut down on carbon footprint. This applies to all sectors of the economy and the fashion industry fits right in with this.
In fact, the fashion industry should be applauded for its role in recycling resources for a better world. Not only are they doing well for the environment, they are benefiting from it as well.
A circular economy as the name suggests will revolve around a circle from making of a product to disposing off the product all while coming back to what it was originally-from tree to paper and paper to tree.
The reusable apparel and accessories that are produced through the recycling process not only provide style, but also can be resold to make fresh products thereby reducing the introduction of new materials into the ecosystem..Imagine the money a company like H&M could make simply by reusing clothes!
The circular economy also helps small businesses that specialize in the production process of products.
An important aspect of dwelling in a circular economy is that it leads to industries being more eco-friendly thus effecting consumers and the whole eco-system.
But there is more. The circular economy is also known for its “sustainable manufacturing” models that help to avoid harm to the Environment. Such production uses fewer resources than traditional industrial and agricultural processes and greatly reduces waste all throughout the supply and manufacturing chain.. To ensure that the resource-intensive goods are kept out of the landfills, their manufacture involves an efficient production cycle that is far more environmentally friendly than traditional methods.
As the current economic downturn shows, consumers are looking for solutions to their problems and are in the mood for change. By supporting sustainable fashion and creating a circular economy within our society, we can all live a more prosperous and environmentally friendly life.

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